Branding, Design, Strategy, UX



Pictoclik provides digital tools and services for the Bay Area’s film industry.  Its mission is to turn into a one-stop resource hub for both emerging and established industry talent. Additionally, Pictoclik is the proud organizer of the Annual Pictoclik Film Festival and the Pictoclik Film Fair.


Pictoclik is a Bay Area startup that I had the opportunity to define as a brand. My main responsibilities include Pictoclik’s creative direction and identity development. I art direct the communication materials (such as the digital hub, advertisement, and artists’ booklets). We are in the process of developing the UX design for the Pictoclik filmmaker database mobile app.

2014 Winners


“Silent River” won the Emerging Filmmaker Award and the Audience Choice Award.
Key Crew: Jason Jaacks , Steve Fisher

“White Walls” won the Established Filmmaker Award 
Key Cast & Crew: Tomasz Wysocki, Michael Kosciesza